Tuesday, July 3, 2018

Job: PPC Advertising Specialist at BetConstruct Company

Location: JobParser.Models.LocationModel

Category: Marketing/Advertising/PR

Type: Full time

Deadline: 02-Aug-18 00:00:00

Salary:

Description

Responsibilities

•    Participate in forming effective paid search strategies

•    Launch and optimize various PPC campaigns

•    Oversee accounts on search platforms (e.g. Google AdWords, Bing)

•    Be involved in keyword selection and audience targeting

•    Monitor budget and adjust bids to gain better ROI

•    Track KPIs to assess performance and pinpoint issues

•    Monitor and administer web analytics dashboards, reports and key reporting tools and point out key areas of importance in accordance with client goals

•    Write attractive and concise texts

•    Suggest and develop new campaigns across multiple channels

•    Find ways to reduce risk of click fraud

•    Work closely with the other team members to meet client goals

RequiredQualifications

•    BSc/BA in Marketing, Digital Marketing or any related field; AdWords certification is a plus

•    Passion for Search and Internet marketing

•    Proven experience as a PPC Manager or Digital Marketing Specialist

•    Experience in data analysis and reporting

•    Proficiency in MS Excel, PowerPoint, and Word

•    Knowledge of SEO and digital marketing concepts

•    Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred

•    Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)

•    Understanding of HTML and XML is a plus

•    High levels of integrity, autonomy and self-motivation.

Benefits

Job URL: iJob.am - PPC Advertising Specialist @ BetConstruct