Location: JobParser.Models.LocationModel
Category: Marketing/Advertising/PR
Type: Full time
Deadline: 02-Aug-18 00:00:00
Salary:
Description
Responsibilities
• Create and manage original content and thought-leadership pieces for whitepapers, case studies, infographics, videos, newsletters, blog posts etc;
• Create the inbound strategy and content calendar based on customer insights;
• To optimize marketing automation and lead nurturing processes through email, content, and social channels
• Conducting customer, produce and manage competitor, and product research
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
RequiredQualifications
• BSc/BA in marketing, communications or equivalent
• Commercial awareness partnered with a creative mind
• Efficient organizational and time management skills
• Experience with Social Media strategy development and execution
• Deep interest and knowledge in blogs, SEO, SEM, and business analytics
• Experience with leading search engine ranking, traffic and analysis software
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
• Basic knowledge of HTML & JavaScript (an advantage)
Benefits
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