Location: Yerevan, Armenia
Category: Sales & Marketing
Type: Full Time
Deadline: 30-Sep-18 00:00:00
Salary:
Description
Responsibilities
- Support Commercial/Country Manager in the structure and implementation of the marketing plan to optimize Qatar revenue
- Supporting the development, integration, and execution of profitable and effective customer engagement and multi-channel marketing strategies that will drive customer acquisition, retention, and cross-sell efforts.
- Delivering the IBE revenue and online penetration targets set for each financial year as determined by HQ commercial
- Developing a promotional strategy that enhances the product position and meets revenue objectives
- Support sales team in the development of target–oriented campaigns based on customer segmentation and market intelligence.
- Source and share market research, insight and trends that will improve the quality of the campaigns delivered in the market
- Ensure accurate tracking and monitoring of budget utilization and raise any areas of concern to the Commercial/Marketing manager in a timely manner
- Prepare budget utilization reports that improve understanding and effectiveness of spend
- Ensure brand, messaging, style and tone consistency is always maintained
- Support the Commercial/Country manager in the development and execution of integrated campaigns across multiple media platforms to support key distribution channels including but not limited to: Travel trade. qr.com, FFP program, directs CTO/ATOs
- Deliver events and exhibitions to the required organization and company standard
- Monitor promotional/giveaways/collateral stock
- Support the sourcing and day to day management of external suppliers and agencies for various projects such as advertising campaigns, events management
RequiredQualifications
- Relevant bachelor degree combined with three or more years of experience in a marketing environment, preferably in the Tourism/Aviation field
- Proven and sound knowledge of travel industry, business acumen with strategic marketing, planning and analytic skills
- Excellent oral and written communication skills and have a proven ability to develop and maintain relationships at all organisational levels
- Ability to demonstrate creativity and initiative
- Dedication to deliver and meet team and business objectives, working outside of standard business hours if required
- High degree of computer literacy, with strong presentation skills
- Proficient in the use of Microsoft Office applications, specifically MS Word, MS Excel and PowerPoint
Benefits
Job URL: iJob.am - Marketing and E-Commerce Executive @ Qatar Airways
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