Location: Yerevan, Armenia
Category: Marketing/Advertising/PR
Type: Full time
Deadline: 13-Jan-19 12:00:00 AM
Salary:
Description
Responsibilities
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Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
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Deploy successful marketing campaigns and own their implementation from ideation to execution
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Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
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Produce valuable and engaging content for our website and blog that attracts and converts our target groups
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Build strategic relationships and partner with key industry players, agencies and vendors
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Be in charge of marketing budget and allocate/invest funds wisely
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Measure and report performance of marketing campaigns, gain insight and assess against goals
RequiredQualifications
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BS/MS degree in marketing or a related field
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Demonstrable experience in marketing together with the potential and attitude required to learn
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Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
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Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
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Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
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Good taste, a sense of aesthetics and a love for great copy and witty communication
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Up-to-date with the latest trends and best practices in online marketing and measurement
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Intimate understanding of traditional and emerging marketing channels
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Excellent communication skills
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Ability to think creatively and innovatively
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Budget-management skills and proficiency
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Professional judgment and discretion that comes from years of experience in the field
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Analytical skills to forecast and identify trends and challenges
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Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
Benefits
Job URL: iJob.am - Senior Marketing Manager @ Concept Studio
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