Job: Mid-level SEO Specialist at UpSpace media Company

Location: Yerevan, Armenia

Category: Sales & Marketing

Type: Full Time

Deadline: 10-Oct-18 12:00:00 AM

Salary:

Description

Responsibilities

- Perform ongoing keyword discovery, expansion and optimization
- Develop and implement link building strategy
- Experience in building inbound organic search traffic and improving SERPs
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

RequiredQualifications

- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B testing
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO

Benefits

Job URL: iJob.am - Mid-level SEO Specialist @ UpSpace media