Job: Head of Analytics at BetConstruct Company

Location: Yerevan, Armenia

Category: Advertising, Marketing, PR

Type: Full Time

Deadline: 20-Aug-19 12:00:00 AM

Salary: N/A

Description
We are looking for Head of Analytics, who will lead and develop the Analytical activity for Vbet with the aim of influencing and informing effective strategic and tactical Business decisions and solutions, and optimising Business performance.

Responsibilities
- Create a structured and synchronised Analytical infrastructure (including system, methodologies, KPI's, reports, etc.) across the Company which effectively supports both strategic and operational decisions and Business objectives.
- Work closely with the in house BI Development Team to deliver the most relevant data to all stakeholders.
- Create Prediction Models along with the CRM, VIP and Acquisition Teams to optimise ROI on budget and improve customer segmentation.
- Perform ongoing post analysis to Acquisition and CRM campaigns and prioritise delivery to stakeholders according to size of opportunity.
- Lead and continuously develop a team of Analysts across the Group to maintain, monitor and analyse data to optimise business performance by providing relevant reports and analysis to support the Business units' objectives and queries.
- Ongoing research of industry trends in order to make relevant recommendations to improve the effectiveness of marketing efforts.
- Using data to analyse customer behaviour and preferences to support Marketing/Product efforts to optimise the brand experience and customer relation strategies.
- Continuously collaborate with all parts of the Group to understand Business requirements and raise red flags, e.g. trends, bugs, errors, bleeding channels, etc.
- Supporting Senior Management in producing information for the Board creating budget forecasts and reviews.
- Embracing a strong information security culture ensuring full adherence to all information security policies, practices and procedures.
- Responsibility to periodic reporting (daily, weekly, monthly) to the business.
- Morally, ethically and legally responsible and sets an example to meet and exceed standards as a Responsible Gaming Operator.

RequiredQualifications
- Degree or equivalent within financial, mathematical or economics discipline.
- Proven experience in effectively leading and managing a team.
Online Gaming background, preferably from a European Sports Book brand
- Strong business awareness and ability to generate effective solutions, and using sound negotiation and influencing skills.
- Visionary approach and experience in working in collaboration across the wider Business.
- Proficient in analysis and interpreting data.
- Ability to synthesise data from a variety of sources and translate into effective and actionable reports.
- Strong organisational skills.
- Strong verbal and written communication and presentation skills.
- Experience of leading and delivering in a dynamic and changing environment.

Benefits

Job URL: iJob.am - Head of Analytics @ BetConstruct