Location: Yerevan, Armenia
Category: Business Administration
Type: Full Time
Deadline: 30-Nov-18 12:00:00 AM
Salary:
Description
Responsibilities
Leadership:
- Play the lead role of creating and developing annual strategic communication plans for the Organization and execute key elements of the plan while simultaneously providing guidelines, tools, templates, and role delegation for elements to be executed in the plans
- Responsible for continued establishment and follow up on the departments' strategic direction, as well as defining priorities and coordinating cross-functional initiatives; in this capacity also play a mentorship role to key communications personnel, sharpening their skills, and offering assistance in complex tasks Strategy and Analytics:
- Responsible for the formulation of a corporate-wide communication strategy that engages the CEO and Chairman and Board Members within FTH
- Ensure that every department in the business plays an ambassadorship role to the Organization in the course of content creation or outward communications
- Regularly assess the effectiveness of the Organization's communication channels and put in place measures that will create awareness and momentum as well as test the effectiveness of communication activities in FTH
- Conduct analyses on audience segmentation, key messages, communications schedules, etc., reporting findings directly to the key stakeholders Opportunities/ Innovation:
- Challenge the status quo of all the departments and seek out new creative and innovative ways and opportunities for elevating the Organization's brand
- Regularly introduce fresh perspective to all the departments and the Organization at large
- Identify and promote newsworthy stories and topics of interest on FTH's behalf ahead of the curve General Responsibilities:
- Provide creative direction and hands-on multimedia content development across a range of platforms and formats in support of the FTH's strong narrative
- Demonstrate a proven track record of developing creative strategies and approaches, as well as driving projects through from conception to delivery
- Reach and engage a diverse range of audiences and play a key role in maintaining and building new connections
- Exploit the power of storytelling and technology to deliver outstanding and compelling creative content in all formats and on multiple platforms, including multilingually
- Responsible for leading the ideation, production, dissemination and measurement of key content campaigns and maintaining the highest editorial standards and quality
- Drive the creation of high quality, innovative and authentic content through both bringing own ideas and inspiring the team to deliver high quality ideas for enduring corporate-wide campaigns: data visualizations, motion graphics and infographics, podcasts and photography and more
- Effectively question and listen to the customers when reviewing their account to enable oneself to fully understand both new and existing customer's financial circumstances and needs
- Help customers to understand how they can effectively use FTH services through Internet, to meet their varying needs
- Understand and continue to develop own knowledge of operational risk, legal and regulatory requirements and operating procedures and practices
- Establish KPIs and benchmarks, monitor and measure effectiveness
RequiredQualifications
- Master's degree in Marketing, International Relations, Information Technology, Finance, Taxation, Business or Economics or any other business related field; PhD is preferred
- Qualification of ACCA (F1-F9 levels) or CFA (2 level) or FRM certificates
- At least 3 years of experience working in a leadership position of a business where the candidate's duties involved the management of comprehensive strategic communications programs for the purpose of advancing a business' goals and objectives
- At least 3 years of experience in business analysis, management consulting or deal advisory
- Exceptional written and verbal skills
- Experience in using audience research in content development
- Ability to translate technical, complex ideas and convert into accessible and engaging content
- Strong understanding of the rapidly evolving communications environment
- Substantial experience and demonstrable success in delivering creative concepts, building durable partnerships, developing multimedia content
- Ability to inspire, innovate and take appropriate risks
- Ability to manage multiple concurrent workstreams and work effectively with other departments/ teams
- Ability to analyze complex objectives and re-formulate them as simple tasks
- Ability to work independently with systemic approach and high sense of ownership to the work
- Strategic thinker, with strong day-to-day project management skills and a fine attention to detail
- Experience in developing and managing "branded content", including short-form video, documentaries, and multiplatform content for outreach campaigns
- Proven ability to generate creative concepts and proven knowledge of media/ communications tactics
- Strong contacts within the creative industries and up to date knowledge of content developments and trends
- Team management experience
- Excellent analytical and critical thinking skills
- Knowledge of international business practices and cultures
- Advanced MS Office skills
- Fluency in Armenian, English and Russian languages; proficiency in other languages will be considered an advantage
Benefits
Job URL: iJob.am - Director @ FTH Company
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