Location: Armenia, Yerevan
Category: Advertising, Marketing, PR
Type: Full Time
Deadline: 5/2/2017 12:00:00 AM
Salary: Competitive, depending on experience
Description
Yerevan Mall is seeking a Digital Marketing Specialist for Kino Park and Captain Kid's entertainment center who will report directly to Marketing Director of the Company. The position involves working at both strategic and operational levels providing direct hands-on contribution within the Company's interactive marketing department. Campaign scopes include Digital Marketing, Social Media Marketing, PPC, etc.
Responsibilities
-Responsible for developing a Social Media Marketing strategy, utilizing such techniques as web analytics, e-mail marketing, mobile application, search engine optimization, etc.
-Maintain and constantly update the Kinopark.am and Captainkid.am websites, and Kino Park section of the Yerevan Mall mobile application
-Drive traffic and sales through paid digital marketing channels; manage campaign budgets and track ROI
-Create, monitor, measure, optimize, and provide recommendations on campaigns across paid search and display channels, delivering to a set ROI
-Work with the creative team to develop and optimize creative strategies
-Work across company to help provide reports, analytics, and insights into other growth initiatives and operational needs
RequiredQualifications
-Bachelor's Degree in a relevant field
-More than 2 years of experience in digital marketing, including Social Media Marketing, website content management, PPC, email marketing
-Experience in marketing of B2B and B2C web sites including e-commerce sites
-Ability to clearly communicate at all levels of an organization
-Hands-on experience in executing paid search and marketing campaigns on Facebook for an e-commerce related company; experience with other RTB platforms like AdWords, etc. will be an advantage
-Experience in managing relationships with outside partners and agencies
-Proven ability to ensure quality, budgets and deadlines are met
-Extremely goal-focused personality with a sense of urgency
-Ability to work effectively at a strategic and operational level with many concurrent active projects
-Excellent analytical and organizational skills; writing and proofing skills and high attention to detail
-Strong desire and proven track record of providing outstanding customer service
-Analytical mindset with the ability to run various e-commerce KPIs across product and campaign performance
-Google AdWords, Google Analytics, Google Tag Manager certifications are a strong plus
-Experience of working in a traditional or digital marketing agency is a strong plus
Benefits
Job URL: iJob.am - Digital Marketing Specialist @ Yerevan Mall
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